There’s one certainty in gambling: Nothing is left to chance. In the end, the house always comes out the winner. A casino is a business, not a charitable organization throwing free money away. KEY TAKEAWAYS A casino has a number of built-in advantages to ensure that it, and not its…
The iGaming industry relies heavily on advanced tracking systems to ensure smooth operations, enhance player experiences, and maintain regulatory compliance. Key parameters and terminology are used to monitor performance, optimize strategies, and drive growth. Below, we explore four critical aspects of iGaming tracking: Strong Security, Easy Integrations, Player Reports, and…
In the past, casinos were exclusive venues in health resorts where the wealthy and famous gathered to gamble their fortunes away. However, the landscape has dramatically shifted in recent years, with online betting platforms and virtual gambling halls now dominating the industry. This evolution has made content marketing more important…
TERRE HAUTE — Officials with Churchill Downs broke ground on the "Queen of Terre Haute" casino in Vigo County on Tuesday. The resort-style facility is predicted to bring $190 million in annual economic impact and create about 500 jobs. But what does that mean for the state? The groundbreaking comes…
DIGITS Launches the First-Ever Independent Convenience Store Retail Media Network (RMN) Retail media has transformed how brands connect with shoppers in grocery and big-box retail. Now, DIGITS is bringing that same power to convenience stores. In April 2025, we are going live with the DIGITS C-Store Retail Media Network (RMN),…
Many people who are aware of the house edge still don’t really grasp its implications for their bankrolls. They believe that the roughly 5% edge that the house has at the roulette table means that they can reasonably expect to sit down with $100, gamble for a few hours, and…
2024 Year in Review and Preparing for 2025: A DIGITS Agency Perspective If you told me back in 2003, as I ordered Video Games to Target stores as a merchant, that in 2024 I’d still be in retail, but would be buying and selling ads on phones, I probably wouldn’t…
The Future of Retail Media: Lessons from 2024 As 2025 kicks off, it’s the perfect time to reflect on the transformative 2024 we’ve had in retail media. DIGITS Agency CEO, David Glaza, recently joined Retail Media Moguls for their year-end podcast special, The Future of Retail Media: Lessons from 2024. Hosted by Stuart…
Instacart Joins Ibotta Performance Network: A Game-Changer for CPG Promotions In a move that underscores the continued evolution of digital promotions, Instacart has officially partnered with the Ibotta Performance Network (IPN) to deliver enhanced savings opportunities for online shoppers. This strategic alliance is poised to revolutionize how brands connect with…
Empowering Regional Grocers: DIGITS Agency Partners with PubMatic to Revolutionize Retail Media Networks DIGITS is thrilled to announce an exciting partnership with PubMatic, leveraging its Convert platform to redefine the retail media landscape for regional grocers and convenience stores. This collaboration marks a significant milestone, enabling mid-size and regional retailers…
Brand Success in Retail Media: Top Takeaways from the Revenue Boost Podcast Hey everyone, I recently had the chance to sit down with Kerry Curran on Revenue Boost, where we dove into the exciting, ever-evolving world of brand success in retail media. It was a great conversation, and I shared some…
Vroom Delivery has teamed up with DIGITS Agency to launch a Retail Media Network In a groundbreaking move for the convenience retail industry, Vroom Delivery has teamed up with DIGITS Agency to launch a Retail Media Network (RMN), providing small- and medium-sized convenience retailers with access to advertising revenue historically…
DIGITS Recap: Key Themes and Takeaways from Groceryshop 2024 The DIGITS team had a front-row seat to Groceryshop 2024, and this year’s event certainly delivered fresh insights on the retail, grocery and eCommerce landscape. From the dominance of retail media discussions to the growing role of ad tech, here’s a…
Key Takeaways from the Ascendant Retail Media Network Bootcamp Conference Last week, I had the privilege of attending the Ascendant Retail Media Network (RMN) Bootcamp in Palo Alto, CA. This event brought together 120 attendees from RMNs, agencies, brands, and tech companies for an immersive experience full of networking, knowledge…
Get Ready for Groceryshop 2024 in Las Vegas: Key Tips & Highlights from the DIGITS Team Groceryshop 2024 is almost here, and we couldn’t be more excited! As we gear up for the biggest conference in the grocery retail industry, we recently sat down with the DIGITS team to chat…
DIGITS Agency Makes the Inc. 5000 List: A Proud Moment for Our Team I am thrilled to share some incredible news with all of you: DIGITS Agency has made the Inc. 5000 list for the first time, ranking No. 1905 on the 2024 list of the fastest-growing private companies in…
At DIGITS Agency, we recently held an insightful quarterly webinar on Retail Media for Alcohol Brands, hosted by our CEO, David Glaza, and led by our Alcohol Lead, Mallory Becker, to delve into the strategies that can help alcohol brands thrive at Target. As we celebrated one year of being…
KEY TAKEAWAYS FROM THE P2PI RETAIL SUMMIT 2024 The recent P2PI Retail Summit in Chicago was a melting pot of ideas, insights, and innovations in the retail media landscape. With DIGITS Agency's Dylan Mueller in attendance, we gleaned critical insights and identified strategic opportunities for the future. Here’s a comprehensive…
THE CHEERS NETWORK: REVOLUTIONIZING RETAIL MEDIA FOR THE ADULT BEVERAGE INDUSTRY DIGITS Agency is thrilled to announce the launch of The Cheers Network, a groundbreaking retail media solution dedicated exclusively to the adult beverage industry. As the first of its kind, this innovative network seamlessly integrates first-party (1P) and third-party…
SCHNUCKS LEADING THE WAY IN REGIONAL RETAIL MEDIA INNOVATION Retail Media is experiencing rapid growth, expanding at a rate of 20% per year. Amidst this expansion, regional grocers are striving to carve out their place in the industry. Among them, Schnucks is a standout, recognized by Forbes as the most…
Last week, I had the privilege of attending the Ascendant RMN Retail Media Conference in New York City, representing DIGITS as a member of the RMN council. This prestigious gathering brought together around 100 industry executives spanning diverse sectors, including brand advertisers, agencies, retail media networks (RMNs), and tech companies…
In January 2024, Schnucks made a significant move by launching their 1P offsite Regional Retail Media Networks (RMN), marking a pivotal moment in the evolution of digital advertising in the retail space. As RMNs transition from national giants like Walmart to mid-tier players such as Hy-Vee, and now to regionals…
Exciting news at DIGITS! We're thrilled to announce that our capabilities for alcohol media have reached new heights in 2024, making our offering to drive business around Target stores the best in the industry. To mark this milestone, DIGITS is hosting a Target Alcohol Digital Success Intro open to all…
As we enter 2024, we extend our heartfelt gratitude for your continued partnership with DIGITS. HIGHLIGHTS THAT MADE 2023 EXCEPTIONAL: 1. DIGITS INSIGHTS A Gateway to Knowledge In 2023, DIGITS launched the Insights section, delving into everything from optimizing Roundel campaigns to unraveling the potential of Retail Media Networks (RMNs).…
If you're a vendor investing in Target's Roundel, you're on the right track, but are you maximizing your investment? The truth is, that many vendors fall short in leveraging Roundel to its full potential. Lucky for you, DIGITS has an expert team dedicated to optimizing Roundel campaigns, and we're here…
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